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“In embracing change, entrepreneurs ensure social and economic stability.” – George Gilder

It is no secret that businesses are becoming more social. Today’s customers have more choices and access to more product information, placing greater demands on companies to remain competitive. Social media marketing offers a way to gain better visibility into these changing demands. In the journey towards increased social capabilities, Microsoft is helping companies become more socially-oriented through its acquisition of companies like Yammer, Netbreeze, and MarketingPilot. Microsoft Dynamics CRM improved social capabilities can help your company:

Listen. Uncover trends by listening in on what your customers are saying.
Engage. Directly participate in important conversations with shareholders.
Collaborate. Work with people quickly and easily to create desired outcomes.
Amplify. Spread your message and create awareness.
Solve. Connect with customers and the community to harness collective knowledge.
Innovate. Benefit from ideas and opportunities that can be learned from your audience.
Analyze. Get real-time feedback and monitor buzz to emphasize effective practices.

Yammer allows greater connectivity throughout an organization and its people. By fully integrating Yammer’s social feeds into Microsoft Dynamics CRM, users can easily connect with people both inside and outside of the organization to produce better results through collaboration, all from the comfort of their CRM dashboard. Yammer allows CRM users to access documents, stay up-to-date on records, or connect with any area of the organization quickly and easily to make information more accessible.

Microsoft’s enhanced social media capabilities can help your company drive sales and optimize marketing campaigns with its recent integration with Netbreeze. Netbreeze allows users to monitor and analyze social marketing efforts. Point out the most effective topics to discuss and strategies for your company. Netbreeze will be directly embedded into Microsoft Dynamics CRM at no additional charge to organizations.

Microsoft’s recent acquisition of MarketingPilot brings a whole new level of marketing functionality to the CRM marketing module. MarketingPilot is an Integrated Marketing Management Tool with four main components:
• marketing resource management
• campaign management
• budgeting
• media buying and planning

MarketingPilot allows marketers to generate more revenue and monitor the results of their marketing efforts by offering greater insight into managing resources, improving team effectiveness and sales alignment, reducing spending errors, forecasting more accurately, and choosing the best method to deliver your message. MarketingPilot seamlessly connects to Dynamics CRM to offer an integrated, familiar look and feel.

If you have additional questions or would like to learn more about what Microsoft Dynamics CRM can do for your organization, please contact us today to setup a “Free Discovery Call”. Call 636-237-2280 or email me at mramatowski@turnkeytec.com .

For a high level estimate of your investment in Microsoft Dynamics CRM, please use our “FREE” Microsoft Dynamics CRM Quick Quote Tool”. This tool gives you a great starting point for assessing your potential investment in a World Class CRM Business Solution.

By Michael Ramatowski & Brad Vorbeck at Turnkey Technologies, Inc. – Missouri Microsoft Dynamics CRM & Microsoft Gold Certified Dynamics GP Partner

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“He who walks in the middle of the road gets hit from both sides.” – George P. Schultz

Do you ever have those times when you are out of the office and run into a situation where you wish you had your office with you? Have you had a customer ask you a specific question and you couldn’t answer it right away, just because you didn’t have your notes and past calls on hand?

With customer demands and all the new technology today, companies have made it much easier for customers to make a purchase online and have immediate access to it. For example buying books on amazon or music from iTunes, you receive confirmation within seconds and are able to download it to your tablet, iPhone, Kindle, etc. With all of these tech savvy ideas, companies can receive immediate access to all of this information and can take action as well.

What is Mobile CRM? It is CRM at your fingertips, “anytime, anywhere, and on any device that is untethered”. We now strive to impress our customers by grabbing their attention with this cool device we hold in our hands but most importantly with all the valuable content that is on it. We are now able to extend the top rated CRM software to those devices in real time. If your CRM Software is not mobile ready, look to Microsoft Dynamics CRM Software.

Download our new white paper, “Why Go Mobile? Six Strategic Objectives You Can Conquer With Mobile CRM”. In this white paper we will look at ways you can achieve these kinds of strategic goals, with real life examples. The kind of goals that put you ahead of the competition and put money in the bank.

For a high level estimate of your investment in Microsoft Dynamics CRM, please use our “FREE” Microsoft Dynamics CRM Quick Quote Tool”. This tool gives you a great starting point for assessing your potential investment in a World Class CRM Business Solution.

By Michael Ramatowski at Turnkey Technologies based in St. Louis, MO – Microsoft Gold Level Dynamics ERP, Silver Level Dynamics CRM and Hosting Partner servicing local, regional, national and international customers since 1994.

 

“The superior man is modest in his speech, but excels in his actions.” – Confucius

 

Microsoft Dynamics CRM can help any sales organization improve results by better managing their sales funnel. I’m going to call the top of this sales funnel “Leads”.  Every organization depends on a steady source of leads to generate sales for their business.   What if you could improve your current “New Lead” tracking processes and expedite the sales process?  What would that be worth to your company?

 

Here are a few screen shots of Microsoft Dynamics CRM New Lead Form:

CRM lead general

 

CRM Lead Details

 

Microsoft Dynamics CRM is highly customizable to your organization’s specific business processes and requirements.  Please review the fields in these two screen shots because I’m going to give you three key tip for improving your “New Lead” tracking processes; which will result in better sales and marketing results in the following sections:

  1. General Section:  Please make sure the “Topic” is a required field to be filled out.  This will make it easier for everyone in the organization to scan and sort all of their leads faster and have greater visibility of the type of leads coming in.  It really helps to have a very specific categories for labeling leads in your organization as well.
  2. Details Section:  Always keep track of a lead’s origin by specifying a “Lead Source”.  This will help you better plan your next sales and marketing activities because you will know where to focus your resources.  Also, this drop-down window can be populated with the most common lead sources for your organization   to save time for everyone entering this information.
  3. Preferences Section: “Source Campaign” needs to be filled out for every new lead that enters the sales funnel.  This information will help you better track where you should be spending your future marketing and sales dollars because you will know which campaigns are producing the best results.

 

These are just three of my key tips for improving your “New Lead” tracking processes. If you have additional questions or would like to learn more about what Microsoft Dynamics CRM can do for your organization, please contact us today to setup a “Free Discovery Call”. Call 636-237-2280 or email me at mramatowski@turnkeytec.com .

 

For a high level estimate of your investment in Microsoft Dynamics CRM, please use our “FREE” Microsoft Dynamics CRM Quick Quote Tool”. This tool gives you a great starting point for assessing your potential investment in a World Class CRM Business Solution.

 

By Michael Ramatowski at Turnkey Technologies, Inc. – Kentucky, Illinois, Missouri Microsoft Dynamics CRM & Microsoft Gold Certified Dynamics GP Partner

“Men at some time are masters of their fates” – William Shakespeare

Turnkey Technologies, Inc. has enjoyed sharing great information and insights about Microsoft Dynamics CRM and CRM Software on the CRM SoftwareBlog.com in 2012. The main purpose has always been to inform the reader, give a unique point of view regarding Microsoft Dynamics CRM and to offer advice to those buying CRM Software. Here are the most viewed posts from 2012:

#1 Not Thinking about CRM Software for Your Business? Maybe You Should– April 25, 2012
#2 Mobile CRM Means Anywhere, Anytime, Any Device– May 31, 2012
#3 Why Microsoft Dynamics CRM 2011 is a Better Fit than SalesForce.com?- June 29, 2012
#4 Why Microsoft Dynamics CRM 2011 is a Better Value than SalesForce.com- July 31, 2012
#5 3 Software Tools Every Sales Team Needs to Drive New Business Development– November 1, 2012
#6 My 3 Favorite Microsoft Dynamics CRM December 2012 Service Update Features– December 28, 2012

In 2013, we look forward to creating more thought-provoking blogs about Microsoft Dynamics CRM 2011 and CRM Software. We will also continue to share relevant, timely information to help reduce your risk while selecting the right CRM Software for your organization.

For a high level estimate of your investment in Microsoft Dynamics CRM, please use our “FREE” Microsoft Dynamics CRM Quick Quote Tool”. It will give you a great starting point for assessing your potential investment in a project like this.

If you have additional questions or would like to learn more about what Microsoft Dynamics CRM 2011 can do for your company, please contact us today to setup a “Free Discovery Call” at 636-777-4110 or email at sales@turnkeytec.com.

By Michael Ramatowski at Turnkey Technologies, Inc. – Kentucky, Illinois, Missouri Microsoft Dynamics CRM & Microsoft Gold Certified Dynamics GP Partner

Entrepreneurs , in accepting risk, achieve security for all.  In embracing change, they ensure social and economic stability.” – George Gilder

 

You have all heard the buzz by now and may own or are thinking about investing in Microsoft Dynamics CRM to drive sales for your organization.  I’ll share 3 Great Tips to help your organization succeed in the future with Microsoft Dynamics CRM.

Tip #1. You should buy the book “Precision Marketing” by co-authors Sandra Zoratti and Lee Gallagher to learn about precision marketing.  This book gives marketing professionals an easy six step framework to better capture and mine your customer and prospect data.  You can use these data insights to deliver the right message, to the key person at the best time via the right media.  This leads to better engagement with your customers and prospects.

Tip #2.  Use Google Analytics on your website.  Do you review your site traffic routinely for better insights on how your customers and prospects are finding you? Have you spotted any interesting or alarming trends yet?  I recommend spending time each week or month reviewing your stats to see which pages on your site are most relevant to your audience.  You may be surprised to find you need to refresh, revise or eliminate some pages on your site because they aren’t resonating with your customers or prospects.  Over time this process will help you write better content to engage with your customers and prospects longer.

Tip #3. Look to Click Dimensions to automate marketing campaigns into Microsoft Dynamics CRM 2011.  This email marketing and marketing automation solution is designed specifically for Microsoft Dynamics CRM.  Click Dimensions allows you to send emails, track web visitors, score prospects, conduct nurture marketing, and store web forms and surveys directly into Microsoft Dynamics CRM.  This will increase your odds of engaging with your customers and prospects in a more meaningful way because you’ll know more about what’s relevant to them.

These are three quick tips to help you use Microsoft Dynamics CRM 2011 to get a Higher ROI on your Marketing Dollars.  To learn more about Microsoft Dynamics CRM, please go to our website www.turnkeytec.com or give us a call.

For a high level estimate of your investment in Microsoft Dynamics CRM, please use our “FREE” Microsoft Dynamics CRM Quick Quote Tool”.  It will give you a great starting point for assessing your potential investment in a project like this.

By Michael Ramatowski at Turnkey Technologies, Inc. – Kentucky, Illinois, Missouri Microsoft Dynamics CRM & Microsoft Gold Certified Dynamics GP Partner

“The method of the enterprising is to plan with audacity and execute with vigor.” – Christian Bovee

 

A great book that I just finished reading, New Sales Simplified by author Mike Weinberg, outlines a step-by-step process for acquiring new customers.  A key point to this successful framework is selecting the appropriate amount of targeted prospects and having a strategic plan to continually work them.  I believe the health of any growing business is acquiring new clients and Microsoft Dynamics CRM 2011 can help be the cornerstone to your new business development program.

Microsoft Dynamics CRM 2011 can be the one place your sales and marketing professionals go to enter information on targeted companies and to create strategic plans with action steps and unique sales / marketing campaigns for each prospect.  A campaign could have numerous steps which include a letter, email, phone call, white paper or webinar invite to nurture the target.  Microsoft Dynamics CRM is a logical place to track all information from various campaigns.

To automate sales / marketing campaigns into Microsoft Dynamics CRM 2011, look to Click Dimensions, an email marketing and marketing automation solution designed specifically for Microsoft Dynamics CRM.  Click Dimensions allows you to send emails, track web visitors, score prospects, conduct nurture marketing, and store web forms and surveys directly into Microsoft Dynamics CRM.

Should your sales / marketing professionals need more contacts in the targeted companies or additional information before taking action, Microsoft Dynamics CRM 2011 fully integrates with BroadLook’s Profiler.  Broadlook finds new contacts and recent information on your targeted prospects fast by leveraging the internet and numerous social media sites.

Microsoft Dynamics CRM 2011 can be the driving force for your organization to have a systematic, consistent approach to acquiring new business in the future.

For a high level estimate of your investment in Microsoft Dynamics CRM, please use our “FREE” Microsoft Dynamics CRM Quick Quote Tool”.  It will give you a great starting point for assessing your potential investment in a project like this.

To learn more about Microsoft Dynamics CRM, please go to our website www.turnkeytec.com or give us a call.

By Michael Ramatowski at Turnkey Technologies, Inc. – Kentucky, Illinois, Missouri Microsoft Dynamics CRM & Microsoft Gold Certified Dynamics GP Partner

“The world is all gates, all opportunities, strings of tension waiting to be struck.” Ralph Waldo Emerson

In last month’s blog, we discussed the architectural reasons why Microsoft Dynamics CRM 2011 is a better fit to grow your business than SalesForce.com.  This month we will dig a little deeper into the features and functions that make Microsoft Dynamics CRM 2011 the better value over SalesForce.com.

The first glaring comparison is the High Price and Hidden Charges.  In order to do a proper comparison you need to compare SalesForce.com Enterprise Edition which has a $125 per user per month price compared to Microsoft Dynamics CRM 2011 at $44 per user per month price.  Customers should beware of SalesForce.com upcharges and hidden charges as terms are negotiated and they should also know the lower priced editions often do not provide needed functionality.

SalesForce.com provides no Service Level Agreement for downtime.  Microsoft provides a 99.9% uptime Agreement which is financially backed.

Offline users of Salesforce.com have limited access to their CRM data while Microsoft Dynamics CRM 2011 offline users have full access to all their CRM data.

SalesForce.com offers a Microsoft Outlook add-on that works like a small synchronizing engine on some of the CRM data but not all CRM data as Microsoft Dynamics CRM 2011 delivers through Microsoft Outlook.  This causes some redundant data entry with the higher probability of errors.  This provides a Microsoft Dynamic CRM 2011 user a choice of access points (Outlook, Web Browser, Mobile or online/offline).

SalesForce.com offers no vertical functionality and few vertical add-ons to their customers while Microsoft Dynamics CRM 2011 offers a complete MarketPlace of Vertical Solutions offered by partners worldwide.

A few other notable items missing from the SalesForce.com Enterprise Edition as compare to Microsoft Dynamics CRM 2011 are:

  • No ability to have a dedicated database
  • Microsoft Excel Integration for ad-hoc reporting
  • No Instant messaging interface

In summary besides the fact that SalesForce.com is 2.5 times the cost of Microsoft Dynamics CRM 2011, there is a recent Nucleus Research Survey that reports “38% of Salesforce.com customers are planning to or would consider moving to another solution.”

For a high level estimate of your investment in Microsoft Dynamics CRM, please use our “FREE” Microsoft Dynamics CRM Quick Quote Tool”.  It will give you a great starting point for assessing your potential investment in a project like this.

By Gary Krist, at Turnkey Technologies, Inc. – Kentucky, Illinois, Missouri Microsoft Dynamics CRM & Microsoft Gold Certified Dynamics GP Partner

Gary Krist is a colleague of mine and I helped him with this article enough to post on my blog.